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Startup
Profile
Design &
Innovation
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Strategy
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Capability
Technology & Systems
Design & Innovation
How are product improvements currently decided?
*
Founder Intuition
Based on customer feedback
Based on usage data
Based on structured product roadmap
How regularly do you conduct structured user research (interviews, usability tests, validation)?
*
Not structured user research is conducted
Happens occassionally or informaly
Conducted regularly with structured
Integrated into prodcut & service development
What happens to customer feedback after it is received?
*
Not systematically recorded
Discussed informally
Logged and reviwed periodically
Tracked and integrated into product decisions
What is the main problem your startup is trying to solve?
What is your product's USP (unique selling proposition)?
How do you differentiate your product from competitors?
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